How are vanity urls treated in Smart Lists?

[Anonymous]

I am creating smart lists for product interests based on what web pages a lead visits. Simple, right?

I have several vanity urls that point toward a main page and when added to Visited Webpage> webpage is: url , vanity url 1, vanity url 2, neither are recognized. For some lists the url is accepted, others it shows: errors in nested Smart List. Could not evaluate rule 1 (invalid for web page ('vantagewest.org/certificates.' not found)).

Any ideas on how vanity urls are treated?

Thanks for the help.

Carol

[Grégoire_Miche2]

Hi Carol,

AFAIK, only the real URL will be seen by Marketo, the vanity ones will not. The Vanity URL server might be seen as the referrer, though.

Sanford Whiteman​ will have more insight on this.

-Greg

[SanfordWhiteman]

Yes, if the server does a 301/302 redirect (most efficient) from the vanity/alias URL to the real LP, Marketo will never see the alias.

If the server uses a JavaScript redirect, the real LP will see the original alias as the Referrer -- but that also means the "real" Referrer will be erased, so I doubt this is being done.

[Anonymous]

So therefore all of the leads coming through the vanity url are attributed to the real url?

thx for the help.

Carol

[SanfordWhiteman · Accepted solution]

That's correct. There is no way for the Marketo LP to know it bounced off anywhere else in-between.  Interstitial HTTP 301/302 redirects don't leave a trace (unless they deliberately add information to the URL before redirecting).