Engagement program - same email in multiple streams

[Anonymous]

Am I right in thinking that if I have the same email in two streams in the same engagement program there is nothing stopping a lead from receiving the email twice? i.e. each email can only be sent to a lead once within a stream, but this rule doesn't apply across multiple streams in the same engagement program?

I guess i can solve the issue using a smart campaign nested in an engagement program - but I only need to do that if my assumption above is correct.

Can someone more knowledgeable than I please confirm?

Many thanks

[Grégoire_Miche2 · Accepted solution]

Hi Robert,

IMHO, this question belongs to the products section

and the answer to your question is NO. If you have the same email object dragged and dropped to 2 separate streams in the same EP, as this is the same email ID, Marketo will only send the email once and the rule does apply across all the streams in the same EP.

-Greg

[Anonymous]

Ahh, interesting, and that does make sense. So if the email ID is the same then the lead will only receive the email once, regardless of which stream it is sent from, as long as the streams are in the same engagement program? That makes perfect sense - and is the answer I was hoping I'd get.

Excellent, many thanks Greg.

[Grégoire_Miche2]

Be my guest.

Pls mark the question as answered.

-Greg

[Grégoire_Miche2]

And pls move it to "Products" where it belongs. This is for future search.

-Greg

[Brad_Surh]

Hi Greg, do you know if this rule also applies to different engagement programs (as opposed to different streams in the same EP) that reference the same email ID (i.e. an email in design studio)?

[SanfordWhiteman]

It does not apply in other contexts.

[Brad_Surh]

Hi Sanford,

I'm seeing what looks like conflicting info on this thread How do you stop duplicate emails in Engagement Programs from being sent to the same customer twice?

[SanfordWhiteman]

Sorry, was on my phone on the subway and misread your question. Thought you were asking re: same Asset ID in any other (non-EP) type of send context.

[Grégoire_Miche2]

You probably want to read this: Getting the most of the community when you have a Marketo question

-Greg