Engagement Program Email Cadence

[Anonymous]

The cadence feature within the Engagement tool let's you set emails to go out weekly or monthly. I've read that if you want to get more specific with the timing you can use programs with wait steps within the streams. I'd like emails in these streams to go out everday, but for individuals to only get one email every seven days.

Do I need to put a program between each email in the stream? Is this something the new Communications Limit feature can address? Has anyone found a work around for this?

[Anonymous]

The engagement program cadence can be set to daily, but if you want indivduals to get the email once every seven days then you set it weekly.  The engagement program will send emails on that set cadence, so leads will queue up.  It is not trigger based, so nurture emails are more predictable.