Email template library

Tori_Costa
Level 2

Does anyone know where I can find samples of templates in the new email editor? We haven't yet switched to version 2.0, but I want to get a sense of what our options are when we do, and a search for email templates within Marketo keeps bringing me to designs from 2014 or so.

17 REPLIES 17
Justin_Cooperm2
Level 10

Hi Tori,

You can just enable Email 2.0, click "New Email" from Design Studio, then download the HTML and/or send yourself samples, take screenshots of previews, etc. You can then turn off Email 2.0 when you're done. This is the best way to take a peek.

Justin

Anonymous
Not applicable

Quick question.  We are playing around in our sanbox and we have 19 starter templates.  I that the correct count? Not a complaint at all, I just wanted to be sure we were seeing all of them!

thanks!

Grégoire_Miche2
Level 10

Hi Ouida,

we see the same count on all the instances we have access to.

-Greg

Anonymous
Not applicable

Thanks Greg! Your posts have been very helpful.  We are proceeding with caution, and didn't want to make any assumptions.  For some reason, I was expecting more.  Thank you again!

Grégoire_Miche2
Level 10

Hi Ouida,

The starter templates are a very good starting point to create you own v2. But on a large team, there a quite dangerous tool as they enable all users to drift away from corporate guidelines and be "far too creative". Once you have created your own templates, you may consider disabling them, at least in a large, mutli BU or multi country team.

-Greg

Anonymous
Not applicable

Absolutely!  For now, we are just in explorer mode!

Kim_Meyers
Level 4

Hey Justin,

We use Lotus Notes (I know, how awful!). I've managed to customize one of the new email templates. It looks awesome everywhere but Lotus Notes! Management sees these emails in LN so it's necessary they look good there!

Any tips on editing the html so it works for LN?

gmail:

gmail.JPG

lotus notes:

notes.JPG

Julie_Colwell1
Level 5

Hi Kim Meyers ,
Did you figure out a solution for this? We have Lotus Notes (and will be migrating to Outlook in the next few months - happy dance,) but I need to get these templates LN ready. I tried to inline all the styles, but it didn't work.

Anonymous
Not applicable

Julie Than Colwell wrote:

Hi Kim Meyers ,
Did you figure out a solution for this? We have Lotus Notes (and will be migrating to Outlook in the next few months - happy dance,) but I need to get these templates LN ready. I tried to inline all the styles, but it didn't work.

That shows you just how bad Notes is...that someone is happy dancing to moving to...Outlook

Kim_Meyers
Level 4

Hi Julie,

Inlining worked, until I began using a new mobile-friendly template. Now I am back to square 1. We too are migrating to Outlook soon (HOORAY!). Let's celebrate that day!

Grégoire_Miche2
Level 10

Hi Julie

For notes 8.5 or higher, the behavior is usually very similar to older versions of outlook.

Any template working well on outlook 2003 - 2007 will normally render decently on Notes. It will never be perfect, though.

Use a tool such as Litmus to pre-test.

-Greg

Grégoire_Miche2
Level 10

Also, the question is more what your addressees use than what you use internally: It's likely that nowadays your internal Notes user are used to receive ill-formed emails

-Greg

Grégoire_Miche2
Level 10

Hi Kim,

On notes, if I remember well, you will have to inline all the styles.

-Greg

Kim_Meyers
Level 4

Thanks Greg. I'll give that a try.

Justin_Cooperm2
Level 10

Good old Lotus Notes!!!

Ok, so we've definitely invested in making sure the templates work great in all versions of Outlook client, webmail like Gmail, Yahoo, etc.., and mobile devices. We'll 100% continue to update the templates and fix bugs in that regard. But, I don't think we'll be able to invest in fixing formatting issue for Lotus Notes. As you can imagine, very very few people still use Lotus Notes and it's hard to justify the investment for accommodating it.

Kim_Meyers
Level 4

Understood. Thanks for your response. Maybe some day we'll join the rest of the world and ditch Notes!

Justin_Cooperm2
Level 10

Yeah, our templates do have inline styling and you'll see that there is some styling being applied. But, it looks like it's falling back to default font family because the client doesn't support web fonts. You could probably change the fallback font to be closer to the web font and also change other aspects of the styling. This would involve some code customization, however.