Email engagement

[aglantz71]

Hi there.

What exactly is an email "engagement"? I'm interested in how many people took action. Is there an easy way to get that metric?

Thanks.

[LucasMachado · Accepted solution]

What do you mean by took action?

The engagement metric is a marketo score that takes into account opens, clicks, success and unsubs. Check it here for more information: https://experienceleague.adobe.com/docs/marketo/using/product-docs/email-marketing/drip-nurturing/re... 

[aglantz71]

Ah, it's an index. Got it. Thanks!