Hi - we are building a new mobile app, and users will be able to fill out a registration form. I'd like to be able to capture these registrations in Marketo, but I'm not sure how to do this?
Do I create a new program in Marketo called mobile app.?
My question is this - how does the trigger in Marketo get synced with the data coming in from the app? Is there some code I need? Something like lead is created - lead source is mobile app... or is the lead source the actual name of my mobile app? I will NOT be using a Marketo form for my registration form, so I'm unsure how registrants will get into Marketo.
Same with scoring. How do I score someone up for filling out a registration form or taking an action within the mobile app? Would that be using mobile app triggers? THANK YOU!
Did you connect your product to Marketo with the API? Was the data flow architected already?
Good question. I will find out.