Capture original UTM's beyond the landing page on a WordPress site

[namiller101]

Hello. We have a WordPress site and are capturing the visitors UTM data on the landing page without a problem.

The problem arises if that person then navigates to a second, third, etc, page and then signs up. The UTM's from the original landing page are lost.

I am looking for help on how we can solve this.

Thank you.

[SanfordWhiteman · Accepted solution]

Indeed, you will need a JavaScript-based multitouch attribution library (may also be known as a cookie persistence script, etc.) that uses cookies and/or local storage to store your different touches so they can all be submitted with the form.

There are several capable ones out there, although Community rules prevent me from recommending a specific library.