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Can you conduct A/B testing for webinar email invitations?
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Anonymous
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03-13-2014
07:28 AM
03-13-2014
07:28 AM
Can you conduct A/B testing for webinar email invitations?
I did some research and it looks like you have to create a separate email program to conduct A/B testing. Is there any way to add this to a webinar program?
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Anonymous
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03-13-2014
08:14 AM
03-13-2014
08:14 AM
Re: Can you conduct A/B testing for webinar email invitations?
You can include an email program type in an default- or event program type. This will allow you to test.
Josh_Hill13
Level 10 - Champion Alumni
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03-13-2014
08:23 AM
03-13-2014
08:23 AM
Re: Can you conduct A/B testing for webinar email invitations?
Yes!
You can also use Random Sample to create multiple lists to test the emails against. Better to use the Email Send child program.