Benchmark / Assessment Tools integrated with Marketo

[Frank_Geldof1]

Hi,

We are looking for a tool that integrates with Marketo that helps us with the execution of advanced assessments and benchmarks.

I have found:

• Lose The Gate. Not The Leads. | SnapApp Interactive Content Marketing Platform 
• SurveyMonkey for Business

Do you know any more tools that I need to consider?

Thanks for your input,

- Frank

[Grégoire_Miche2]

Hi Frank,

Survey monkey is not a self assessment tool, it's a survey tool. You probably can use it for assessments, but it will not be very easy. Their Marketo connector is well designed a provides a lot of insight, but quite expensive, IMHO.

SnapApp is a good solution for self assessments, but their Marketo connector could be better. It is much more expensive than Survey Monkey.

-Greg

[Darrell_Alfons2]

hey frank, what do you mean by assessments and benchmarks?

[Frank_Geldof1]

Hi Darrell Alfonso​,

Assessment >  measure the ability of your company to omnichannel, experience-driven commerce e.g. E-Commerce Maturity

Example: Marketing Assessment: B2B or Free Tool to Assess Commerce Maturity

Benchmark > compare your business results against the industry benchmark to see how you’re performing

Example: https://unbounce.com/what-is-a-good-conversion-rate/

[Darrell_Alfons2]

Oh ok gotcha, I thought you were trying to run something in Marketo.

Would love to know how you progress on this project!

[Frank_Geldof1 · Accepted solution]

Darrell Alfonso​

Update: We no longer focused on finding benchmark software but decided to use Riddle.com which we will hookup to Marketo using Zapier. With Riddle is simple to use and fulfills the need we have.

Have a nice day,
Frank