Visualize your Marketing Goals with Engagement Map

[Ambika_Shetty]

The Marketo Engage team is thrilled to announce our latest feature – Engagement Map.

The value of Engagement Map lies in the ability to build out reusable campaigns aided by intuitive visualization. It brings in a layer of simplicity in a sophisticated tool. Engagement Map is the visualization of the power that Marketo Engage has brought to our customers for years!

Here are some high value use cases that you can achieve with Engagement Map:

• Easily manage and validate interconnected campaigns with visualization
• Increase operational efficiency with enhanced error handling and troubleshooting
• Accelerate time to value by quickly onboarding new users
• Improve alignment across key stakeholders with intuitive visuals that provide insight into complex campaigns

Engagement Map helps marketers at all levels

How it works

Engagement Map will be available to all users with access to Smart Campaigns in their current Marketo Engage instances on August 1^st .

Check out this space for more information and documentation in the coming weeks!

[Darshil_Shah1]

@Agrawal_Kirti, all the filters along with the filtering logic are shown in the right rail when you click on the filter card in the engagement canvas. See the below snapshot from my Sandbox instance:

[Agrawal_Kirti]

Thanks @Darshil_Shah1 , but I am referring to the exported file. Filter details are not present in downloaded doc.

[Zoe_Forman]

Could the filters be added a note to the download doc?

[Darshil_Shah1]

OOH! I see what you're saying, @Agrawal_Kirti! @Ambika_Shetty, indeed it'd great to have an option to export the Engagement Canvas with filter details and their logic as well.

[Michael_Florin]

I wonder if I'm missing something here, but it seems to me that I can't "build" or "manage" anything in this canvas, can I? All edit buttons lead me back to the classic Smart Campaign view. Actually I had expected this canvas to be an alternative editor.

[Ambika_Shetty]

David_Gallaghe2 You should be able to access this feature end of this week when the next Marketo release 🙂 

[Dan_Stevens_]

There are no editing features of this.  In fact, it's not even called "Engagement Canvas" anymore - just "Engagement Map".  Will the rest of the capabilities of engagement canvas be released at a later date?  Specifically, what's mentioned here: https://nation.marketo.com/t5/product-blogs/marketo-engagement-map-a-visual-tool-for-building-and-ma...

I'm most interested in this:

[Darshil_Shah1]

Yeah, they renamed it to Engagement Map a few weeks back. Hopefully, this is the final one now! Also, Adobe said that they'll release the rest of the Editing features in the Engagement Map soon.

[adarshs]

Hi @Ambika_Shetty ,

This feature is live?

[Michael_Florin]

Yes. You should see this button on all your Smart Campaigns: