Multiple alerts sent from the same campaign

Issue

Multiple alerts are sent from the same campaign.
 

Solution

Recognize that Send Alert functions at the person level, triggering an alert for each individual in a campaign.

Utilize Marketo's reporting to send a consolidated notification:

  • Create an Email or Campaign Performance report.
  • Tailor the report settings for the specific campaign.
  • Schedule the report to be sent after campaign completion.
This method provides a summarized notification, avoiding the repetition of alerts per campaign member.
 

Alternatively, use Send Alert for individual notifications where needed, such as:

  • Alerting a lead owner of a form submission.
  • Triggering personalized alerts for specific lead activities.