Email Program Audience Is Showing a Different Number Than the Program Membership Count


The count for the audience of an Email blast program does not match the total members of the Email Program after it has been executed.




This issue is applicable to users who have recently run an Email blast program in Marketo.


 The disparity in numbers occurs because the Audience Smart List is evaluated at the moment you access it. As your records evolve, this number can change after the Email Program is run. In contrast, the number of program members, who are the recipients that were emailed through the program during the scheduled run, is fixed at the point the program is executed. 

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