Delay in SFDC Sync Causes Email to be Sent With Unpopulated Tokens


  • Delay in SFDC Sync causes email to be sent with unpopulated tokens
  • Wait steps in campaign designed to prevent race conditions are sometimes not long enough for the SFDC Sync to complete
  • Wait steps cause delay in customer receiving their email after filling out for - bad user experience


  • Smart Campaign triggers off form fill and flow step syncs Person record to Salesforce 
  • Info from SFDC sync is used to populate tokens in email
  • Campaign uses Wait steps to hold email send until sync is finished


  • Split the Smart Campaign into two campaigns
  • The first campaign runs the sync activities, but does not send email
  • The second campaign triggers off of the Data Value Changes resulting from the sync and sends the email with the email tokens populated

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