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Conversion and New Name columns in Landing Page Performance Report

Conversion and New Name columns in Landing Page Performance Report

Issue Description
In the Landing Page Performance reports, what do conversion and new name column in landing page performance report refer to?

 

Issue Resolution
Conversions and Conversion % in the Landing Page Performance report reflect the number of times someone filled out a form. This conversion rate counts one per form fill-out.

 

New names are leads that were converted by that landing page and who were previously either anonymous or did not exist in your lead database before filling out the form on a give landing page.


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