Support for SP-initiated SSO

Support for SP-initiated SSO

Per our documentation on enabling SSO:

Add Single Sign-On to a Portal - Marketo Docs - Product Docs

we only support IdP-initiated SSO, not SP-initiated.

The differences are explained here:

single sign on - Diffrence between SP initiated SSO and IDP initiated SSO - Stack Overflow

and SP-initiated SSO is a stronger choice for ADFSv2 so many IT teams prefer it.

It would be great if we supported SP-initiated SSO!

Not applicable

This makes sense and we like it. We will add it to the product backlog.


Product Management

Not applicable

Hi MJ, has this feature been implemented? It is rather painful to use iDP initiated SSO. SP-initiated SSO like what Salesforce uses is much preferable.

Community Manager
Status changed to: Open Ideas
Level 1

Any news on this support? We're a fresh Marketo customer and the fact that Marketo only support IpD initiated SSO in 2020 is an source of amazement to us.

Level 1

Upvoting this feature. Is there any news on support for this? @kh-lschutte