Lead Database Dashboard - Update

Lead Database Dashboard - Update

I LOVE having a Lead Database Dashboard!  The ability to have a quick look at who we are currently able to market to is powerful information.

However, I think it would be more beneficial to have the following added to the dashboard instead of just the Marketable Lead number:

Number of Anonymous Leads
Number of Marketing Suspended

Number of Unsubscribed

It would also be nice to have a quick look at the actual database number used to compare to our licensed database size.

Thanks!

5 Comments
Geoff_Krajeski1
Level 10 - Champion Alumni

Maybe it's been discussed, but just mentioning here for potential answer:

Do Unsubscribed count towards your overall DB #?

     I know that other MA services do not count this towards your DB size...

Anonymous
Not applicable

What is the definition of Marketable Leads

What is the definition of Total Leads

RE: The Lead Database has an updated Summary Dashboard that includes total people database size, number of marketable leads, and a breakdown of leads by top five sources.

Anonymous
Not applicable

Answer to my own question:

 

The Database Dashboard serves as a snapshot to help you quickly determine key attributes about your people within a workspace.
The graphs indicate total number of people, number of marketable people, as well as your top five person-acquiring sources.
Total People: The number of all-time people for that workspace.
Marketable People: The number of all-time people for the workspace, minus the following: people without an email address, people whose email has hard bounced, people that are blacklisted, people that have unsubscribed, people currently set to Marketing Suspended.
Tara_Dacci
Level 4 - Champion

I'd also include totals for all of your segments on the dashboard.

kh-lschutte
Community Manager
Status changed to: Open Ideas