Functionality we need in Marketo!

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Functionality we need in Marketo!

The following are  either incomplete or not available and are important to run our campaigns effectively:

 

  • No Landing page performance link report -cannot see the total number of clicks on a link similar to the email link performance report
  • Event cap - not fully automated and sometimes works/sometimes does not - incomplete
  • Triggers - should be able to schedule them to turn 'on' - we can schedule to deactivate but not activate? - incomplete
  • Setup area for 'reports' is like a 1990s version of microsoft - very hard to see/access assets to tick boxes and add to our reports 
  • Recipient time zone option for events sends
  • Fills out form trigger - a constraint for 'time' so we can be more specific with our triggers
  • Send all campaign assets as a ‘test’ in one go-  time consuming sending individually, should be able to export with one button
  • Revenue explorer is not user friendly and crashed when you get it more than three parameters
  • Comparing campaigns across different workspaces is not easy..getting a 'like for like ' view is pretty difficult