Drill-Through from RCA Reports to Marketo Assets

[Anonymous]

I have been in a couple situations, meeting with my executives, where we will be reviewing reports in our RCA instance.  When examining program performance reports, I have encountered the request to physically see why specific programs are performing good, bad, etc. by being able to see the physical assets that are tied to that campaign.  Knowing that this is not possible without manually opening Marketo in a seperate tab, searching for the program and drill in from that instance (which is painful when the Execs have all eyes on you), I would LOVE the ability to actually drill through to the program and assets from RCA vs. having to have it pulled up in the background already, or having the awkward silence while I search for the specific deliverables.

[Dan_Stevens_]

I find this capability is needed for most of Marketo reports. So many have the inability to drill down to see the underlying data. Take the "Leads" chart/graph that's displayed when you first logon - it begs to be clicked on to see the underlying data - but all it does is reload the chart.

[Anonymous]

Yeah, there's an old idea around this from waaay back. http://community.marketo.com/MarketoIdeaDetail?id=08750000000HHkyAAG

Drill down from reports is something we really really need. This idea about drilling down into assets used in campaigns is an interesting twist on it. I like it a lot.