Ideas

As customers utilize newer features within GTW, the use case for this feature will grow and it would ideal for the integration with Marketo to support this.

We should be able to access the data we input in Smart Lists for programs and smart campaigns. Currently, once a smart campaign or program runs, it is difficult to view all data in a Smart List filter. For example, if I target 10 different states in a filter, I can only hover over the list of states...

We are looking to customize "Forward to Friend" feature in Marketo to have the following result, "When the email receiver forwards the received email from Marketo to a friend, the receiver should receive the email with a customized message in subject or in body of the email before forwarded email co...

There are a couple of ideas out there for a better representation of this view in Smart Campaign Schedule: But I wanted to express again how confusing this line can be. 1. Email is operational. Blocked from emails doesn't account for that, but still lists all records which are unsubscribed or mark...

Currently, the REST API only facilitates running a batch campaign immediately or once at some time in the future: https://developers.marketo.com/rest-api/assets/smart-campaigns/#batch This idea proposes that the schedule request be modified to allow setting of a recurring schedule for the batch camp...

A common (and serious) defect in lead scoring campaigns is when bots (not people) automatically click every link in an email. Whether it be for security, spam filters, etc., this happens frequently and makes lead scoring a moot point when people are getting credit for several link clicks they, in fa...

I would like to propose an enhancement to the API functionality for Smart Campaigns.Currently, while scheduling a Smart Campaign for "Run Once" or "Run Later" execution is supported via the API (as described in the documentation below), there does not appear to be a way to retrieve the scheduled exe...

With all the focus on keeping spam complaints low it would be great if there was a way to track spam complaints on the campaign level instead of having to create a smart list looking for spam complaints and then having to dive into the activity log to find the campaigns.Spam complaints per email sen...

I have done AB testing for multiple campaigns. Subject lines, whole emails and Send Name. Now I want to create a detailed reporting for all the campaigns. I want to drill down analysis like winners in each. Is there any way to extract the report which shows the winners too. How to do this?

We spend a lot for this platform. Features made for Salesforce should be made for D365 as well. Actionable data is the weakest capability in Marketo. D365 users are tired of waiting for enhancements.