In addition to the program performance report, it would be great to have one that summarized the analytics by channel. For example, when I want to see how my tradeshow investment is performing, I have to manually tally all the various tradeshows that exist in our system, even though they all have the channel set to "Tradeshow".
I would like one report called Channel Performance that gave the consolidated total of membership, costs, cost per member on the overall channel.