Need a token for email/events etc. to "add to Google" calendar with a single click- not a download/workaround.
You can do this by adding any old link in your email. See instructions here:
http://stackoverflow.com/questions/10488831/link-to-add-to-google-calendar
You could design a nice button and make it clickable in an email. You would just make the link something like in the reference above:
https://www.google.com/calendar/render?action=TEMPLATE&text=Your+Event+Name&dates=20140127T224000Z/2...
It would be hard for Marketo to do this as a in-app feature because Google may change their syntax/functionality in the future without notice. We wouldn't want to break anyone if that were to happen.
THANK YOU!
Very helpful!
Heather
I found a tool online that makes this a lot faster: AddToCalendar - free button for event page and email. Calendar widget to add event to calendar. Mail...
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