Part 1 of Slides shared during this Webinar The Essentials of Account-Based Marketing
Marketo’s ABM Authorities, Heidi Bullock and Mike Telem, in this on-demand webinar as they deliver insights into the essentials:
- Defining and identifying the RIGHT target accounts
- Engaging target accounts across multiple channels in a personal, relevant manner
- Understanding what to measure and when so you can optimize programs for optimal results
- Collaborating with sales in a way that’s never been easier
Watch webinar here: The Essentials of Account-Based Marketing
.png)