I am trying to understand if Marketo is able to track site traffic sources. I see the fields (source detail, source info...etc) but cannot see any sources that haven't come from a marketo email form or other marketo instance.
Similar to google analytics, I would like to know where anonymous/known leads are coming from to get to our site. I know the form/page they filled out to become known but I don't see anything for referral source, source information....etc
Is this a Marketo limitation or do I need to set something up?
I can see the highest performing marketo forms (gated content), and in a perfect world it'd be great to see how they got to our site (organic search, referral, social...etc)
If anyone knows the answer to this question that would be AWESOME.