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Creating a birthday / anniversary automation

Question asked by Hossein Jalali on Mar 20, 2018
Latest reply on Mar 23, 2018 by Grégoire Michel

I am currently building an automation for birthday and anniversary.

Based on: Auto email based on anniversary date  and https://nation.marketo.com/blogs/marketowhisperer/2016/04/23/sending-a-birthday-message

 

There is something unclear in both:

For the two smart campaigns what should the Smart Campaign Schedule settings look like? Meaning basically for

  • Trigger
  • Batch

Should it be only once? once every X days? every time?
Neither of the threads really mention this part well.

 

 

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