Justin Cooperman

New Update for Marketo's Google Mail Extension

Discussion created by Justin Cooperman Employee on Sep 24, 2015
Latest reply on Oct 15, 2018 by Justin Cooperman

We're excited to announce the release of an update to our Google Mail Sales Insight extension! This update includes tons of new features and functionality to make sales teams more efficient. Read below for a full summary and let us know what you think!


Marketo Insights for Google Chrome™





Know more about prospects

Prior to engaging, salespeople can see relevant information about their prospects directly within Google Mail, including job titles, twitter profiles, company information, photos and more.


Better understand prospect interests

Salespeople can see in real-time what content prospects are engaging with across channels, such as emails opened or clicked, online or in-person events attended, web pages visited, eBooks downloaded and much more.


Engage prospects more effectively

Emails sent through Google Mail are logged in Marketo and tracked in real-time. This lets salespeople see when prospects are looking at their emails so they can follow-up at just the right time. Marketo Sales Insight for Google Mail also makes it easy for salespeople to leverage templates created by marketing in order to send beautiful invites, offers and other types of content.