MatthewScheer

@Kate_Colbert Thanks for this great article -- follow up question: We have Salesforce and use Campaign Type of "Webinar," with the typical member statuses: registered and attended. Based on your article, we will create an Offline Channel of Webinar; and only sync Attendance member status as a touch...

@Kate_Colbert Thanks for your helpful pro tip! Follow up question to clarify: In your screenshot, you show that CRM Type "Email" is mapped to an Offline channel called "Email". However, I thought Email was an online channel, since emails drive traffic to our website. I thought Marketo Measure JS wo...