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The email performance report shows statistics for email used by all smart campaigns. If you are using this email in multiple campaigns, that is a possible reason why your performance report has a higher number than a campaign report.
Hi Cezary,For your situation, I recommend submitting a case to Marketo Support so that we can take a deeper look at your setup.Also, I think the filter "Member of Program" might work better than using Lead Activity History Filters. In the screenshot below, it is saying that Send a Reminder Email ...
I can't think of a clean and scalable way to achieve this programatically. If you don't update content very often, it is probably best to duplicate the effort on both the website and email. Below is what I can think of but someone else on the community might have a better solution.Set up a My Toke...
Unfortunately, this is not possible at this time. There is similar idea in the community that you can vote on - http://community.marketo.com/MarketoIdeaDetail?id=08750000000IqTgAAK
Since you are importing an email template, you will need to do that under the Design Studio Tab.
Are you concerned about Marketo API limit or SFDC Limit? It sounds like that you are concerned about Marketo limit. In your case using the "Sync Lead to SFDC" flow action in your Smart Campaign or the every 5 mins Marketo->SFDC sync do not count towards Marketo API Limit since they are both intern...
I think that it really depends on your business which I have limited information. In general, my thought is follows:(1) Single Form used in many Landing PagesIf the information needed for most of your landing pages are pretty much the same, then this is a good option. If you decided to collect add...
Rajesh's solution is great. I can't think of a better one. If you want to be really fancy, you can use Email Scripting to check whether first name is null or empty string http://developers.marketo.com/documentation/email-scripting/ For your use case example though, it is probably not necessary u...
There are multiple reasons that this could happen. But in your case, I think it is due to the reason below.Marketo embeds a 1X1 invisible image in the email. Marketo will count that email as opened only if the lead enables download image in their email client. In most cases, an email client such ...
Below is what I come up with. It is not the most elegant solution but it should do the trick.(1) On your landing page form, specify the follow-up page to another Marketo Landing Page say "IntermediateStep"(2) In the Intermediate Step Page, use the HTML element to embed some custom javascipt and use...