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if your communicating with customers about their products they have purchased/product announcements etc. this can be considered operation email sends.Think of it like this: I want to receive account updates from my bank but I don't want to get marketed to with mortgages, credit cards etc. I only wha...
I was unlucky this year and could not go to Dreamforce.So thought I would ask you peeps to share what you found useful and exciting!Please share and give feedback on what you saw. Any vendors that are doing great things for Sales and Marketing.I'm very keen to read what everybody thought this year (...
As John points out,To get leads into your engagement stream, create a separate smart campaign with your smart list criteria, Then in your flow step, add to the appropriate stream in your engagement program. In your schedule set up either set a daily/weekly schedule to come on and processes the new f...
Is your form being added to a non Marketo landing page? Form 2.0 on non Marketo LPs are not prepopulating. It’s a known issue within the community.I have not tested it but try and add the form to a Marketo LP and see if its prepopulating.
Need to have a smart campaign to listen for your named accounts that you're monitoring.The quickest way is to use a partial email address as your data point.Create a smart campaign for your first Named account. Add the filter Email Address and have it set for Contains with part of the account email ...
Courtney Grimes wrote an excellent blog on integrating GA with Marketohttps://nation.marketo.com/community/champion/blog/2015/08/25/integrating-google-analytics-with-marketo
Great clarity Brian Theodore!
This is a quick, high-level report on any email over a specific timeframe. You can filter for specific emails, but your right its more cumbersome. I would only create for certain (executives wanted it specifically) emails.
I tend to just create custom fields to accommodate for UTM stamping for URL parameters and forms.With a few smart campaigns to listen for and stamp the fields.
The new Marketo email editor is a great start to building their own Email Editor that many others rely on what is commonly know as TinyMCE which is old, a third party application and has not changed over the years.Does Marketo Email Editor need work? Yes, it does, no getting round that. But in Mark...