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Hey all, Summit brings a ton of new product announcements every year, but it's hard to keep track of them all, and very hard to understand the nitty gritty of what each new feature might actually do just from listening to the keynote. Plus there's dozens of lesser-known improvements on the way that ...
I agree! Sanford's suggestion is a lot more technically savvy and is a lot more flexible to add new products without cluttering things up with new fields.I really like this approach.Super smart!
Whoa that's a weird one.I've just used major metro in the past and assigned scoring value based on the inferred major metro field. MUCH more of a blunt instrument, i.e., if major metro = {big recognizable cities} then higher score. Sounds like you need to do something a bit more precise though.
Building on Geoff's excellent idea, you could create 5 text fields in Marketo, one for each product.Make the default value for these fields be the string "none".When someone purchases the product, use a change data value flow step to change the value of the field to "initial".Now on your landing pag...
That's a good share. Thanks Phil.
Normally I would say you can create a checkbox on your lead/contact record in SFDC called "sync to Marketo", only check this box for your 40K leads, and then adjust the sharing rules so that your integration user between Marketo/SFDC cannot see leads where the checkbox is unchecked.However, I did a ...
"So If I set my utm parameters to pull from cookie values, the utm codes from the first page they visit (has a tracking URL) will be captured even if they navigate to other pages and fill out a different form on another page? "Yes, except you would need to set your form fields to pull from cookie va...
Not as technical an answer as either Brennan or Sanford...but it could be a simple order of operations issue, depending on how you are creating the lead.If the lead is created and THEN the values are populated, there could be a moment in time when value of the hidden field changes to empty (qualify ...
+10 to Elliot! In my opinion parameters --> cookies is a must, otherwise we are just flying on a wing and a prayer and hoping leads don't leave our landing page before we can grab their URL params.Iryna, to get the cookie method to work you will also need some javascript to capture the URL parameter...
Thanks for this Sandy. That is pretty cool!Now you're going to make me struggle with my shoddy JS knowledge as I poke through to see how you've done it 😉