I'm proud to say within our Marketing Automation organization, we have been doing this for quite some time now. We've discovered it's easier for our Global Field Marketing team to manage their own marketing programs, as well frees up time for the Marketing Automation team to support Corporate Marketing initiatives. Also, we've implemented a monthly audit process by reviewing the Asset Audit Trail (by time frame, user and asset name) to see who is creating programs by cloning from our program templates as trained, and who is not following the proper processes and might need a training refresh.
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