Brian, See my response below for one example. We're developing a drip sequence. We wrote text and we're porting this into some of the templates marketo give you. Formatting text was hard. Moving text up or down within a block, especially when there's a background image, seems impossible to do via the editor. Removing some elements seems impossible. When you upload an image, it has to be the perfect pixel ratio. Then, if you change the size of the text on top of the image and length of the text, the image gets distorted. I imagine if you kept to the exact same parameters - same string lengths. Same size photos, they'd work fine. It's deviating even 25% from these that seems to make things fall of the rails. My colleague and I both ran into issues - and we are by no means new to email marketing, wysiwyg editors, or the like. Image resizing, trying to remove text from templates, after a few hours, we were considering hiring a full time designer because we'd pretty much not gotten anywhere... Thanks, DF
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I have to agree with the sentiment. It's like you have to code in order to do simple things. Example, there are 3 pieces of text and a call to action button on top of an image in a std template. It's rather difficult to remove 1 or 2 of these text blocks. Also, there's no easy image resize option. So, just creating the header image and call to action in the Marketo platform is dramatically more time consuming than other editors in software like Hubspot. Even a simple system like Square Space has an editor that makes this easy. Honestly, the Marketo editor feels like it's 3-5 years behind the times.
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