Thomas_Mahoney

We are looking to create a report that shows how many contacts have un-subscribed each month by lead source. A mock-up is shown below for context:​Lead SourceJanuaryFebruaryMarchWebsite103015Blog302515Form7128Digital505045Event50015

Curious to see what regular reporting people create and share with their campaign teams? Is it the usual reporting on Opens, Sends, Clicks, and engagement rates - or do you have examples of deeper analytics you run to help guide your business and campaign decisions?