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Hi Chris! thanks for the comment. Agree! That can work as well. As long as it shows not active links in any variation of the report it's all good . Love the heat map idea!
Recently I've come across the fact that there is no filters in email link performance report which would help you to have a list of just links which were not clicked in the email. This could be quite useful for content creation for something like a long newsletter with loads of links. By running thi...