danelboston16

I hear you, and I agree! But I still get frustrated that some things in the system are not intuitive nor compatible with other drag and drop systems that allow for easier use of the system. I love Marketo and I love what it brings to the table. But sometimes I wish I didn't have to learn how to code just to create an email template. Doesn't seem very efficient and doesn't seem very user-friendly and doesn't really allow for proper adoption for a novice like myself.  ... View more

HEY! So I have been on the same exact journey and It seems like no one is able to break it down. Here is what I have learned.    *****Disclaimer**** My advice is for people that are SUPER NEW to Marketo. I Only use layman's terms to describe everything. So if it does not sound very professional... oh well.    BEAR WITH ME!    1. YOU CAN'T JUST MAKE YOUR OWN DESIGN in a third party software! Well.. kinda... Let me explain  In order for you to make your own design in cloud-based design software  (Figma, Canva, Vise) AND YOU WANT TO USE THAT DESIGN. You have to magically turn it into HTML CODE. No way around that! NOW! If you want to shell out $10,000 you can use a super easy software called KNACK and it will just magically do it for you. If you are like ME and your boss will be like "Um naw bruh, I'm not shelling out $10,000" Then here is what you do!    2. IF you are using FIGMA or Adobe XM or SKETCH - USE THESE PEOPLE! I came across an amazing cloud-based system called ANIMA. They have a plug-in that will allow you to pull your work over to them (just copy and paste a URL! yasss) And hit the CONVERT TO HTML CODE button! And viola! If you are not using FIGMA or ADOBE XM or Sketch. Then I suggest you start looking into them. Those three systems have the most integrations and play nicer with tech.   Pero liiiiiike, there's some pros and cons    Pros: Super easy and very intuitive to work with, plus super cheap to work with too. $39 a month per user, so if it's just you or a few others, it's super easy to get started.  Cons: You will need a coder to help you out! The Code is separate from HTML and CSS. So you will need to give your code to a developer and have them figure out to compile it. I don't have a developer so, I have to learn the whole thing myself. Soooo.. pray for me.      MAIN TAKEAWAYS:   You have to turn that sucker into HTML CODE. No way around it, once you figure out how to do that. Then you should be golden   Not all systems are created equal. Some systems are still tricky to use and not intuitive. (JUST LIKE MARKETO!) But if you have mad google skills, you should be fine.    DEVELOPER! You might need a developer on your team!  IF you don't have a developer on your team, this is an opportunity to learn how to be a low-grade developer!  Thus, adding it to your resume will allow you to charge more for your work.    GOOD LUCK!!!!     ... View more

why does Marketo make everything so hard?! jeeeeez!!!! LOL  ... View more