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Hi Marketo Community,Does Marketo ABM provides functionality to 1) Automatically Deduplicate accounts in Marketo and sync those updates in CRM 2) Automatically convert leads mapped to named accounts to contacts in CRM As far as my understanding , these features are not there in ABM yet. What are the...
Hi Marketo Experts , is there any best practice to be followed to map opportunity to lead lifecycle status in a Marketo? I have following stages to be mapped SQL , SAL , TQL , TAL , SQC? The opportunity types are Pre-IntroductionInitial EngagementIntroMutual Due DiligenceCommercial AgreementCo...
Hi Marketo Experts, Is it a good idea to include engagements from sales insights emails in scoring model ? it should be considered as separate. I believe it should be given a higher score then normal marketing communication since sales is already engaging with prospects