2016 Plans!

[Anonymous]

Become Marketo Certified Expert.

[Jacob_Wild__ETU]

This year's gonna be all about nurture, upgrading our engagement programs, and building out stronger reporting benchmarks. Fun stuff!

[Crystal_Anderso]

• Marketo Certification
• Achieve Marketing Champion status
• Invoca Community Rollout - come check us out in Q2!!
• Improve customer nurture programs

[Anonymous]

Account-based marketing!

[Amber_Hobson]

Building out our programs to be coded with offers/channels to give us more robust reporting!

[Dory_Viscoglio]

Getting another person into our company as an Email Lead so that I can spend more time focusing on the systems and how we can improve them!

[Anonymous]

Awesome Dory!

[Hunter_Auman]

We are focusing on improving our open and click rates via A/B Testing!

[Anonymous]

Dynamic content on website.

[Anonymous]

Taking my Marketo certification, adding outbound processes and ABM to our lead management processes, creating new marketing attribution models, benchmarking, better planning and taking our Marketo implementation to the next level! Oh yeah, and overhauling our website!