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Web Personalization

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Anonymous
Not applicable

Web Personalization

Hi all,

Is there a way too have ungated landing pages to specific groups of people. I thought this was the Website Personalization tool, we don't yet have it, just ABM Module, but wondering if we to have a certain set of people get an ungated page.

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SanfordWhiteman
Level 10 - Community Moderator

Re: Web Personalization

Right, so output the token {{Lead.isClient}} (obvs. replace with your real field name) into JS in the <head> and if the person is a client, redirect them to the asset immediately. Note, though, that you should use a redirector page instead of the true asset URL to not lose tracking.

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SanfordWhiteman
Level 10 - Community Moderator

Re: Web Personalization

'pends on what you mean by "groups." If you mean known leads (i.e. already-associated web sessions) that have particular field values, then you can output {{lead.tokens}} into JavaScript to decide whether to display a form.

If you mean "IP addresses that seem to be associated with companies of a certain size" then this requires RTP/Web Personalization.

Anonymous
Not applicable

Re: Web Personalization

Ok thanks. Yea the use case is we want our clients to receive content that isn't gated versus all our prospects. In our current form setup we have html to known visitors that lets them download right away rather than filling in form. But this isn't the same as showing no form and the content right away.

SanfordWhiteman
Level 10 - Community Moderator

Re: Web Personalization

Right, so output the token {{Lead.isClient}} (obvs. replace with your real field name) into JS in the <head> and if the person is a client, redirect them to the asset immediately. Note, though, that you should use a redirector page instead of the true asset URL to not lose tracking.