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[Anonymous]

Mark -

Regarding that first article you sent, I don't understand the need for the hidden fields. Can't you just set up your smart campagin to add someone to a SFDC if they fill out the form? What's the need for the extra steps of creating the hidden fileds? Am I missing something here?

Thank you for sending the info on Sales Insight!

[Anonymous]

Syncing them to sfdc is for lead life cycle management. The add to SFDC Campaign process gives you reporting on Marketing sourced pipeline and opportunity influence based on the multi-touch situation you have with most b2b revenue cycles.