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UTM parameters not populating into utm fields

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SanfordWhiteman
Level 10 - Community Moderator

Re: UTM parameters not populating into utm fields

One word of caution there: if you send someone a link with an incomplete set of parameters (say you just input medium, source, campaign, but left term and content blank) the new values will overwrite, but the old values will stay the same, meaning when that visitor submits a form you'll have inaccurate information on the content + term.

Better implementation NULLs those fields.

Anonymous
Not applicable

Re: UTM parameters not populating into utm fields

We're using Overstack's attribution touchpoints capturing tool to automatically track visit sources.

It works great and without making any changes to web forms.

Marketing Attribution Tracking in Marketo - Aren’t You Forgetting Something? - Overstack.io Blog