SOLVED

Re: Users changing their email address on unsubscribe page

Go to solution
Malik_Zafar2
Level 4

Hello - we recently changed our unsubscribe process from a single-opt out to a preference center where users can check what type of content they are receiving. On this new page, there is a textbox that populates the users email address. We are finding that a good chunk of people are modifying their email addresses here, which is causing the system to create new users with only email addresses.

 

How can we prevent this from happening/what is best practice? Does it make sense to block the email field so that it's read-only?

1 ACCEPTED SOLUTION
Jay_Jiang
Level 10

if what you're annoyed with is new leads (technically duplicates) being created and not the fact that email addresses are being updated, use a proxy field.

 

If you don't want email addresses being changed, print the token as rich text and not part of the form. You don't need the email address field in a form for it to submit as the currently cookied known visitor.

 

On my preference page, I gate it with dynamic content so that if anyone isn't known, the form is destroyed and they get a message saying they didn't access the page from an email and then get redirected to our homepage.

 

 

View solution in original post

2 REPLIES 2
Amy_Goldfine
Level 10 - Champion Alumni

A less technical option is to let them be created, then run a smart list subscription monthly to send you a list of those people, and you go in and manually delete them. Thats what we're doing right now.

Amy Goldfine
Marketo Champion & Adobe Community Advisor
Jay_Jiang
Level 10

if what you're annoyed with is new leads (technically duplicates) being created and not the fact that email addresses are being updated, use a proxy field.

 

If you don't want email addresses being changed, print the token as rich text and not part of the form. You don't need the email address field in a form for it to submit as the currently cookied known visitor.

 

On my preference page, I gate it with dynamic content so that if anyone isn't known, the form is destroyed and they get a message saying they didn't access the page from an email and then get redirected to our homepage.