Re: Tracking Links to Marketing Resources

Alicia_Bell
Level 2

Tracking Links to Marketing Resources

We are building a resource hub that is a web page (non Marketo) that contains links to all of our marketing collateral pieces. Currently, we track clicks on these links by adding parameters to the link:

/resource_files/DS_Mainstar_VCR.pdf#?resource=Datasheet&product=productname

This works, but according to Marketo documentation for Click Link, “the href must not contain "http://", domains, or URL parameters. The click link event will have the domain of the calling web page”
http://developers.marketo.com/documentation/websites/lead-tracking-munchkin-js/

So what would be the best way to track the resource type, and product name for these link clicks?
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Kenny_Elkington
Marketo Employee

Re: Tracking Links to Marketing Resources

Hi Alicia,

Are you referring to links on Web Pages, or Links in Emails?  The Developers sight is referring to usage of a custom clicks link event, and how to pass an argument in the function, which does not affect the default functionality of the Munchkin click tracking capability.