Soft Bounce Cause - Lead Token

Anonymous
Not applicable

Soft Bounce Cause - Lead Token

Are there any tokens available to fill in a Soft Bounce Cause for a lead in Marketo? Currently for Hard Bounces we use Invalid Email Cause which works successfully.

Thanks,
Bethany

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3 REPLIES 3
Josh_Hill13
Level 10 - Champion Alumni

Re: Soft Bounce Cause - Lead Token

you could use that. You could fill in your own reason.

Just look for the other cause fields.
Anonymous
Not applicable

Re: Soft Bounce Cause - Lead Token

Hey Bethany,

Unfortunately not, but you can always create a custom field, which can then be tokenized.
Anonymous
Not applicable

Re: Soft Bounce Cause - Lead Token

We currently have a custom field created called Bounce Reason which is where both the Soft Bounce cause and Hard Bounce cause are populated. As stated before, the Hard Bounce cause is populated using the token Invalid Email Cause and the Soft Bounce Cause is populated by text we inserted which is "Soft Bounced 3 Times in 90 days." We would really like the actual cause that you can see on a leads Activity Log to populate for the Soft Bounce Cause. How can I create a token to populte the Soft Bounce Cause in this custom field?