Hello,
I'd like to use SMS in smart campaigns. I've read about Twilio and Informatica. From what I gathered, it's no problems to get the SMS sent. Is there a way that Marketo can see whether SMS has been opened, clicked, and then build a response accordingly via Smart Campaigns? Interested to find out.
Thank you.
No, not out of the box. You may be able to set up something via API
You also need to design and opt in/out process by Country. The regulations on SMS are pretty tight and it's easy to get in trouble.