SFDC Last Activity Field

[Anonymous]

I need to pull some smart lists based on SFDC last activity date. All I can come up with is "Activity was logged".

Any recommendations on the best way to do so?

[Jenn_DiMaria2]

If you're not looking for a specific type of activity, you might be able to do something like:

...and play around with the different Constraints, if needed.

Emphasis on "Use ANY Filters".

[Anonymous]

Thanks - my biggest conundrum at this point is wanting to pull specific lists of years in which the last activity was logged. Made more difficult by the fact that we migrated to Salesforce in August of 2013, so all the old stuff has the same date. I'm thinking I might create a custom formula field in SFDC that mirrors the last activity field so I can run it as a custom field filter in Marketo.

[Jenn_DiMaria2]

Ah, yes, that makes things more fun

Could you do "NOT Activity was Logged/Updated" then?

It wouldn't solve the SFDC migration dates issue (we have issues with that data ourselves), but could work for the more recent stuff.

[Anonymous]

Hmmm... I'll give that a shot and see how it comes out. Thanks!