SFDC Account/Company URL into an Alert

[Anonymous]

I am setting up alerts in Marketo, and would like to allow those who get the alerts to click directly on a link in the alert that takes them to the company record in SFDC.

I know this is possible at the lead level, using the following format:

https://na7.salesforce.com/{{lead.SFDC Id:default=}}

Is it possible to code a URL similarly so that clicking on it takes the person to the SFDC account/company record?

[Anonymous]

Keith,

You can create a formula field in Salesforce that writes the Account ID to a Contact field, which would then allow you to have the same type of link:

https://na7.salesforce.com/{{lead.SFDC Account ID}}

[Anonymous]

Keith,

You can use these tokens as well.

Lead: {{SP_Send_Alert_Info:default=}}

Company: {{company.Company Name:default=}}

[Anonymous]

Hanne V,

Unless I am mistaken, the token will give me the name, but no the URL to the SFDC record.

[Anonymous · Accepted solution]

Keith, You're right. My method will provide what you're looking for.

[Anonymous]

Keith,

yes the 2nd link is for the account name, but this one takes you to the SFDC record. - {{SP_Send_Alert_Info:default=}}

[Anonymous]

Jason/Hanne V,

Thanks. It took me some time but I see your point. Thanks again and apologies for the delay!