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Set up multiple campaigns

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Anonymous
Not applicable

Set up multiple campaigns

As I am going to do a multiple campaign with different touches, I like to know how to set up a campaign like that..

I never worked with Marketo more than a sending out a few mails, so I really need input on how to do from A-Z

The touches will be like:

Direct Mail

Telemarketing

Email

Webinars

Any guidelines on how to ?

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Josh_Hill13
Level 10 - Champion Alumni

Re: Set up multiple campaigns

See docs.marketo.com for some ideas. Each Program Channel type exists in the system by default, so you'll have to decide if they will be in separate programs.

Take a look at the docs and then sketch out something and we'll go from there.

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Josh_Hill13
Level 10 - Champion Alumni

Re: Set up multiple campaigns

See docs.marketo.com for some ideas. Each Program Channel type exists in the system by default, so you'll have to decide if they will be in separate programs.

Take a look at the docs and then sketch out something and we'll go from there.

Anonymous
Not applicable

Re: Set up multiple campaigns

I will try to do  that... We are implementing a new instance of Marketo end of June.. so I will try then...

But I like it to be in one program... under one campaign... then I will have a better overview 🙂