sending Email 1 to 50% leads and Email 2 to the rest of the 50%

Saurabh_monga
Level 1

sending Email 1 to 50% leads and Email 2 to the rest of the 50%

Hi All,

I want to target two different emails to a single segmentation. That is:

Email A goes to the 50% of that segmentation and Email B goes to the rest of the leads.

Please suggest any easy way to achieve this.

Saurabh Monga
3 REPLIES 3
jpotts2
Level 1 - Champion Alumni

Re: sending Email 1 to 50% leads and Email 2 to the rest of the 50%

In the send email flow step, you can add a random sample choice. If random sample is 50%, send Email 1, send rest Email 2.

Saurabh_monga
Level 1

Re: sending Email 1 to 50% leads and Email 2 to the rest of the 50%

Saurabh_monga_0-1657141039722.png

 

Is this the correct way to use this. Since its my first time to use this can you please confirm.

Saurabh Monga
Darshil_Shah1
Level 10 - Community Advisor

Re: sending Email 1 to 50% leads and Email 2 to the rest of the 50%

Yes, this Send Email flow step would send Email A to the randomly selected 50% of the people qualifying for the campaign, and Email B to the remainder 50% of the audience.

 

Best,
Darshil