Sending an Operational Email to an Unsubscribe Record Using Sales Insight

[Anonymous]

Are we able to send out operational emails to unsubscribe records using sales insight in Salesforce? I tested this a few times this morning and the email never entered my inbox. It only worked when I sent the email directly in Marketo using a smart campaign. Does anyone have any experience with this?

[John_Clark1]

Hi Andrew,

Sales Insight emails will always be considered marketing emails, and therefore cannot be sent as operational.

John

[Anonymous]

Hi John,

Marketo emails can be marked as operational when created. I revisited this tread today and it looks like it works as long as you mark your email as operational and publish it to sales insight.

I originally asked this question because I wanted to know if this would work for our client services team if they decided to use MSI emails to send out release notes to our customers.

Thanks,

Andrew