Hi there,
If I use the same form, but link them through to different Salesforce campaigns (one to track Twitter, one to track LinkedIn) will it capture them separately and add the flows to the different Salesforce campaigns or will it not do that, as it's the one form? Do I need to create a separate form for Twitter? Bit of a tricky one, as the landing page is hosted on WordPress, with only the form being pulled in from Marketo.
Thanks in advance for any help!
Solved! Go to Solution.
Add a hidden field to your form to track source. Use the source as your trigger filter to add to the whichever flow campaign you would like.
I agree with Chris. We are using same form and same LP (either Marketo or Drupal/WP) for all our channels. I have added hidden fields that are capturing our UTM parameters. If medium=socialpost, I know that it's coming from Social and if medium=cpc, I know it's coming from SEM. Then you just need to create campaigns/programs to attribute success to the right channels.