We are having an issue right now where when someone reaches our lead score threshold and is automatically pushed to SalesForce it is creating a separate, duplicate lead for those customers or leads who are already in SalesForce. Has anyone else had this issue? I would assume there is some way to tell Marketo to add the information to the existing lead in Salesforce instead of creating a new lead entirely.
Any help would be appreciated!
Hi Meghan -
You definitely aren't alone in this problem!
Quick question, does your organization have a 1 to 1 sync between Marketo and Salesforce. Meaning that all leads in Marketo are synced with Salesforce and all leads/contacts in SFDC are synced with Marketo?